There isn't ONE golden answer for what the most important considerations are when deciding whether to rent or buy. However, it can be a mistake to overlook some of the less obvious factors. Like many really big decisions, it's never that simple. Most important life issues are not one Instagram-worthy quote. Everyone's circumstances are different with different nuances, challenges, complexities, ambitions, etc. Here are my TOP 12 I see: 1. Yes real estate is hyper-localized,